Practical insights / Web & business

Better questions.
Better websites.

Useful, straightforward guides to help you plan a business website, prepare a store or decide what to improve. No invented results or sales promises.

01 / Guides

For decisions worth getting right.

Start wherever you are in the process. Each guide ends with a simple preparation checklist you can use.

There's no honest one-price answer. Here's how to work out what you're paying for before choosing a designer.

A beautiful storefront is only one part of an online business. Prepare the practical details before connecting a checkout.

A dated website doesn't always need rebuilding. Learn what to inspect before spending money on a replacement.

Start with a free initial look at what you could improve before committing to a redesign.